Blenders Pride is a brand of Indian whisky, owned by Pernod Ricard, and launched in 1995. It is a blend of Indian grain spirits and imported Scotch malt and contains no artificial flavouring. It is available in 5 different bottle formats (2L,1L, 750ml, 375ml, 180ml).[1] GQ magazine described the whisky as "smooth and smoky", and gave it a rating of 6/10. Pernod Ricard has identified Blenders Pride, along with Imperial Blue, Royal Stag, Chivas Regal and 100 Pipers as the company's five core brands to build its spirits business in India.[3] The brand's main national competitors are Royal Challenge, Signature and Antiquity[4] from United Spirits Ltd,[5] and Peter Scot from Khoday India Limited,[6][7] In some states, Blenders Pride also competes with Haig Gold Label from Diageo[8] and Rockford Reserve from Modi Illva. Blenders Pride was launched in India in 1995 by Seagram. Seagram's global business was jointly acquired by Pernod Ricard and Diageo on 21 December 2001.[10] Seagram's Indian operations were acquired by Pernod Ricard.

[11] Pernod Ricard had previously entered the Indian market by acquiring a 74% stake in United Agencies Ltd (UAL), with a bottling facility in Kolhapur, Maharashtra. UAL was merged with Seagram's Indian business and continued operations under the name Seagram Manufacturing Ltd. The decision to integrate UAL into Seagram was taken due to the latter's larger operations in the country. Pernod Ricard launched a premium version of Blenders Pride, called Blenders Pride Reserve Collection in December 2011.ninja master prep professional qb1004 youtube[13] At the time of its launch, the Reserve Collection was the most expensive whisky produced in India.ninja bl770 blender & food processor mega kitchen system 1500 United Kingdom-based consultants CARTILS helped design the branding, bottle shape and packaging for Reserve Collection. cuisinart 56 oz poweredge blender

CARTILS said that its aim was to "stay loyal to the original brand yet to ensure that its [Reserve Collection] significantly more premium nature was clearly communicated." The bottle shape for Reserve Collection is similar to Blenders Pride but has embossing. Blenders Pride sold 250,000 cases in 2003.[17] out of 1.5 million cases country-wide in the premium whisky segment.[18] In March 2004, Seagram Manufacturing Ltd. claimed that Blenders Pride had surpassed Shaw Wallace's "Royal Challenge" (now owned by United Breweries Group) to become the largest-selling premium whisky in Andhra Pradesh.kitchenaid blender lekt The following table shows the annual sales of Blenders Pride:blendtec twister jar sale coupon ^ a b ccuisinart compact portable smartpower blender cpb 300 review

^ a b c d e f ^ Indian Whisky Brand Champions 2013. Hyderabad: The Telangana state government on Friday increased excise on all brands of liquor and beer by 10 to 25 per cent to garner more revenue for the cash-starved state. The price hike will come into effect from Saturday and will bring an additional revenue of Rs 300 crore per month to the state government. Liquor brands, which so far used to come with a price tag ranging between Rs 75 and Rs 85 per full bottle, would now be sold for Rs 90 to Rs 100. ninja master prep vs ninja blender 1000 watt nj600Similarly, other liquor brands like Blenders Pride, Royal Challenge, Signature etc, would be costlier by Rs 80 to Rs 120 per bottle. The price of premium liquor brands would rise by an additional Rs 200 for a full bottle, while all beer brands would be costlier by Rs 10 per bottle. According to liquor dealers, the government revised the excise duty in such a manner that it only benefits the government.

“Neither the liquor manufacturers, dealers nor consumers will benefit with this price hike. The government has already procured liquor stocks at old rates from manufacturers and now supplying the same to dealers for new rates. These bottles will be sold to consumers for the new price. This way the government would get double benefit,” said D.Venkateshwar Rao, the president of TS Wine Dealers' Association. While there are so many fabulous single malts out there, what about those sociable evenings where folks prefer quantity over quality? The usual suspects in Mumbai for around Rs 1,000 are Blender’s Pride, Antiquity Blue, etc. However one evening, supplies were dwindling and the local liquor store didn’t have any of these. That’s when my friendly neighbourhood ‘wine’ shop suggested MaQintosh. Thanks to Amrut‘s marketing efforts (with a nod to Jim Murray‘s Whisky Bible review), most would have heard of this Indian international contender in the single malt category.

However few outside of India’s local booze shops would know of MaQintosh. Touted as a ‘Premium’ whisky, just what the heck? Well… it immediately comes across as fake Scottish with appalling spelling… I mean after all isn’t ‘u’ after ‘q’?? It declares boldly that it is ‘genuinely’ made from Scottish and Indian malts… It is also ‘aged’ and ‘married’ in imported Oak barrels Admits uses ‘permitted’ caramel Strength 42.8% and NAS Price Rs 900 in Mumbai (That’s $15 for you folks who don’t live in India!) And tasting notes of the whisky? Nose – Toffee sweet Palate – Mildly oaky, apples, pleasant but not memorable Finish – Warm burn Yeah, I know… not exactly much, eh? But here is the deal… If you compare it with your average cheap – oops! I mean ‘premium‘ Indian whisky – it fares better. As most folks I know aren’t familiar with MaQintosh, they still reach for the usual suspects.